March 14, 2024
The biggest challenge we have as fundraisers isn’t asking for money, it’s knowing who to ask in the first place. And to do that we need data. Lots and lots of (necessary) data. Data is central to everything you do - the who, what, and when. How it’s organized and maintained impacts your ability to close a gift and report on progress. In this blog post, we talk about the importance of data integration and how to do it successfully.