Fundraising Trends Archives - Doing Good Digital

Fundraising Trends

August 27, 2024

Our Favorite Tricks to Boost Email Engagement

Let’s face it—getting people to open and interact with fundraising emails can be tough. We’re all competing for attention in crowded inboxes, so finding a way to stand out is key. That’s why we decided to try something new in our latest eNews: a live poll. Spoiler alert: it worked really well.
August 2, 2024

How to Approach Email Solicitations for Recently Discharged Patients

n the realm of healthcare fundraising, the approach to engaging recently discharged patients through email solicitation series is crucial. Finding the balance between welcoming a new person into the fold and effectively soliciting donations requires strategic thought and careful execution. This blog post explores the key components of crafting an effective email solicitation series for recently discharged patients.
July 18, 2024

Embracing Digital Transformation: How Nonprofits Can Thrive with a Digital Agency Partner

A healthy and diverse fundraising revenue stream is essential for building a foundation of longevity. If your organization heavily relies on direct mail to drive your program forward, it might be the right time to consider how your program could evolve by adding a digital agency partner to the team. This strategic addition can bring fresh perspectives, innovative strategies, and new channels to explore, ensuring your fundraising efforts remain robust and adaptable in an ever-changing landscape.
June 10, 2024

How to Enhance the Donor Experience with Multi-Step Donation Forms

Discover the benefits of multi-step donation forms for enhancing user experience, increasing engagement, and optimizing donor conversions. Learn how to balance complexity and simplicity to boost your fundraising success.
October 9, 2023

Grow Your Nonprofit’s Outreach: 5 Easy Steps to Embrace SMS Messaging

Email and social media are the workhorses of digital fundraising. If you haven’t begun an SMS program, now is the time to get started. According to EZTexting, text marketing messages have an open rate of 98%. This quick and easy guide, we'll show you how to seamlessly integrate SMS messaging into your digital campaign strategy. It's time to boost your nonprofit's impact!
June 19, 2023

The Power of AI Technology in Digital Fundraising

Technology shouldn’t replace human emotions and thoughts, but rather be used to enhance our strategies to reach our audiences. In this blog post, we will discuss the power of AI technology in digital fundraising.