Data Archives - Doing Good Digital

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March 7, 2025
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Published by Darcy Hofmann on March 7, 2025
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How to Maximize Engagement with Stronger Email Deliverability Strategies

Ensuring your emails reach inboxes is crucial for engagement, donations, and campaign success. If your messages are flagged as spam or blocked, our email deliverability services in Blackbaud Luminate Online® can help optimize performance and improve results. Here is what our technical experts recommend:
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February 5, 2025
Signpost on rocky coastline
Published by Alexa McManus on February 5, 2025
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Make Unsubscribes Work for You: Tips for Nonprofits

Let’s be real—nobody loves seeing unsubscribe requests. But for nonprofits, it’s not all bad news. An unsubscribe page is actually a chance to show your supporters that you respect their preferences while keeping the door open for future engagement. Whether someone is overwhelmed with emails or just adjusting their involvement, how you handle their opt-out process can leave a lasting impression. The good news? With a little thought and creativity, you can turn an unsubscribe into a moment of connection. From offering flexible email preferences to highlighting the impact of your work, this post will walk you through the steps to create an unsubscribe experience that feels good for everyone involved. Let’s get started!
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January 3, 2025
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Published by Katy Spencer on January 3, 2025
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Our Top Blog Posts of 2024

2024 was an exciting year for fundraising professionals, with new challenges and opportunities reshaping how we connect with donors. Looking back at our most popular blog posts of the year, several themes emerge—security and compliance, donor-centric strategies, regulatory adaptation, and the growing influence of donor-advised funds. Let’s revisit our top 4 blog posts of 2024 and see what they reveal about the future of fundraising.
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December 18, 2024
Published by DGDAdmin on December 18, 2024
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How to Use Data to Drive Success in Digital Fundraising

Thanks to today’s digital age, nonprofits have a powerful tool to boost engagement, increase donations, and create a stellar fundraising program: data. With more and more donors moving to online giving, nonprofits have access to more critical information that they can use to improve the donor experience and advance fundraising efforts.
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July 17, 2024
checklist
Published by Alexa McManus on July 17, 2024
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How to Streamline Your Quality Assurance Process

Ensuring your digital assets—like websites, donation forms, emails, and online content—are up to par is essential for any organization. It can be a bit tricky with limited resources and budget constraints, but an efficient Quality Assurance (QA) process is key to maintaining credibility and achieving your mission. Here's how you can streamline your QA process effectively and with ease.
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July 11, 2024
Person holding a phone and credit card infront of a computer
Published by Sarah Lesh on July 11, 2024
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Keep Donations Flowing: Mandatory PCIv4 Updates for Your Donation Forms

So, you’ve heard that Luminate Online is coming out with a new payment checkout experience, and want to learn more about it? You’ve come to the right place! Here are some FAQs about the new and improved payment checkout process with PCIv4.
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June 20, 2024
woman looking at a map
Published by Darcy Hofmann on June 20, 2024
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Navigating the Google Ad Grant: A Comprehensive Guide for Nonprofits

Understanding the power of digital advertising can transform a nonprofit’s reach and impact. The Google Ad Grants program offers a remarkable opportunity by providing up to $10,000 USD per month in free search advertising. This guide will walk you through what the Google Ad Grant is, why it's beneficial, how to determine if your organization already has one, and how to effectively use and get started with your grant.
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March 15, 2024
blocks spelling out admin
Published by Alexa McManus on March 15, 2024
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How to Add an Administrator to Luminate Online

At the heart of Luminate Online lies its ability to efficiently manage administrator accounts. These administrators are the backbone of your organization's online presence, entrusted with overseeing everything from donor management to campaign tracking. They play a crucial role in ensuring that your nonprofit operates smoothly and effectively within the Luminate Online ecosystem. In this guide, we'll walk through the steps on how to create an administrator record in Luminate Online.
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March 14, 2024
Published by DGDAdmin on March 14, 2024
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First Steps for Data Integration: How to Get Started

The biggest challenge we have as fundraisers isn’t asking for money, it’s knowing who to ask in the first place. And to do that we need data. Lots and lots of (necessary) data. Data is central to everything you do - the who, what, and when. How it’s organized and maintained impacts your ability to close a gift and report on progress. In this blog post, we talk about the importance of data integration and how to do it successfully.
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