Katy Spencer, Author at Doing Good Digital

Katy Spencer

August 27, 2024

Our Favorite Tricks to Boost Email Engagement

Let’s face it—getting people to open and interact with fundraising emails can be tough. We’re all competing for attention in crowded inboxes, so finding a way to stand out is key. That’s why we decided to try something new in our latest eNews: a live poll. Spoiler alert: it worked really well.
June 25, 2024

How to Leverage Engaging Networks in Healthcare

At Doing Good Digital, we can talk about digital grateful patient programs or building a donor journey all day long. To make a strong, robust digital program happen at your organization, you will need the right tools. One platform that has truly impressed us is Engaging Networks. With its comprehensive features and ability to deliver personalized donor experiences, it is a great choice for digital fundraising and engagement.
June 12, 2024

How to Build Your Nonprofit’s Annual Giving Calendar

Learn how to create and maintain an effective annual communications calendar for nonprofits. We cover strategic planning, audience engagement, and include a free template to help you stay organized and maximize your outreach efforts throughout the year.
April 10, 2024

The Digital Evolution of DAFs: A Conversation with Chariot’s Mitch Stein

Today we are taking a deep dive into the world of Donor Advised Funds (DAFs) and their impact on nonprofit fundraising. Thankfully, I've had the chance to chat with Mitch Stein, Head of Strategy at Chariot, to shed some light on the topic. So, grab a cup of coffee, and let's get into the enlightening world of DAFs and digital giving.
February 19, 2024

3 Ways to Enhance your Major Giving Program with Digital Tactics

In the ever-evolving landscape of fundraising, adding digital tactics into your mid/major giving strategy opens new avenues for engagement, outreach, and impact. Additionally, the opportunity to automate digital touches will lighten the load on your gift officers and give you powerful insights into your higher-level prospects. In this blog post, we provide you with ways you can enhance your major giving program.
February 9, 2024

Your Guide to Preserving Historical Data from Google’s Universal Analytics

As the digital fundraising landscape evolves, so do the tools we use to analyze it. Google Analytics has been a cornerstone for many organizations, providing invaluable insights into website traffic, user behavior, and marketing performance. However, with progress comes change, and it's time to bid farewell to an old friend – Google Analytics Universal Analytics (UA).
September 7, 2023

Elevate your Digital Fundraising with Our Favorite Canva Tips

In the dynamic world of digital fundraising, captivating visuals can make all the difference. When it comes to creating stunning graphics that leave a lasting impact, Canva is a game-changing and FREE tool for nonprofits. Join us as we explore some of our favorite Canva tips and tricks to discover how you can easily elevate your designs and transform your digital fundraising efforts.