DGDAdmin, Author at Doing Good Digital

DGDAdmin

November 20, 2024

3 Digital Fundraising Trends to Watch for 2025

We are living in the future of digital fundraising. Innovations like artificial intelligence (AI) are transforming how we as nonprofits operate and how we connect with our audience. It can feel hard to keep up! But to keep donors engaged and revenue growing, it’s a wave we must ride. 
October 25, 2024

How to Prepare for a Giving Tuesday in December

In the world of digital fundraising, things move especially fast. And a December Giving Tuesday means it’s going to be even faster. Although we have a few more days to prepare this year (which can make a big difference), once it’s here, it’s time to run! Here's what we're doing with our clients to prepare.
October 4, 2024

4 Proven Digital Fundraising Strategies to Make Your Giving Tuesday Campaign Stand Out

Giving Tuesday is a global day of giving inspired by generosity and gratitude. It’s an exciting day for nonprofits, which, in turn, makes it a super-saturated market for fundraising.  From increasing year-end donations to new donor acquisition, every organization will have their own goals for Giving Tuesday. Whatever they may be, there are some proven digital fundraising strategies that can improve engagement, drive traffic, and make your Giving Tuesday campaign stand out.
September 12, 2024

5 of Our Favorite Year-End Fundraising Emails

The year-end season at nonprofits is a beautiful jumble of holiday cheer and urgency. And at Doing Good Digital, we live for it! It’s a time to reflect on the year, have fun, and raise money for missions that are changing the world. Year-end fundraising emails are one of the best ways to connect with your audience and reach your fundraising goals before the year comes to a close. They’re a way to bring your organization’s voice to your donors (on whichever device they may be on!) and how to maximize year-end donations.
May 23, 2024

3 Ways Nonprofits Can Empower Peer-to-Peer Fundraisers

Peer-to-peer (P2P) fundraising is a powerful tool for nonprofits to expand their reach and amplify their impact in the communities they serve. By mobilizing supporters to fundraise on their behalf, organizations can tap into expanded networks to garner support and awareness that might otherwise be out of reach. For P2P fundraising to be successful, it’s essential for nonprofits to provide their fundraisers with helpful resources and guidance to maximize their efforts.
March 14, 2024

First Steps for Data Integration: How to Get Started

The biggest challenge we have as fundraisers isn’t asking for money, it’s knowing who to ask in the first place. And to do that we need data. Lots and lots of (necessary) data. Data is central to everything you do - the who, what, and when. How it’s organized and maintained impacts your ability to close a gift and report on progress. In this blog post, we talk about the importance of data integration and how to do it successfully.
February 28, 2024

3 Ways to Record Donor Advised Fund Gifts in Raiser’s Edge NXT

Donor advised funds, also called DAFs, have become one of the most active charitable giving vehicles in philanthropy. Allowing donors to set aside funds and disburse grants to charitable organizations of their choosing has made this form of giving very attractive to donors. DAFs provide an incredible level of flexibility for supporters as well as extraordinary new opportunities for nonprofits. They are also difficult to navigate when recording gifts in your CRM, like Raiser’s Edge NXT. Today we are going to talk about 3 ways to record these in RE NXT.
January 8, 2024

Bring Your Prospecting to the Next Level: How to Create an Affinity Scoring Model

There are three aspects of a good prospect: Capacity, Inclination, and Affinity. As fundraisers, we live and breathe this terminology and know that building the pipeline to grow programs, portfolios, and, ultimately, revenue for the organization is one of our main focus areas. Let’s take a deeper dive into these three pieces of a good prospect and talk about some ways to layer in digital fundraising to boost results. In this blog post, you will learn how to create an affinity scoring model.